Prospecting strategy & implementation
Often, our clients want to build a new pipeline, enter a new market/vertical, or simply clean up a prospecting and business development process that is overly complicated, hard for leaders to understand, or doesn't produce results.
How do we define our ideal client profile?
What do we say?
How do we test whether our ideal client profile works or needs to be changed?
Should we enter this new market/vertical?
Our CRM is outdated or messy, and leaders can't see the big picture of what's happening
We have no long-term sales pipeline
The problem
Our service
Wigler Group advises on strategy, with a strong preference for keeping things simple and helping leaders see the big picture. We assign a business development specialist to work as an extension of your team. They can clean up your existing data, do market research by calling and having conversations with your prospects, and begin the process of building a long-term sales pipeline for you.
STRATEGY
During our first month, we work with you to develop your outbound plan:
TARGETING
Define your ideal client
MESSAGING
Hypothesize why they should care
IMPLEMENTATION
PROSPECTS
Initial research, identifying leads and their direct contact information
TRAINING
We train your assigned Business Development Specialist
MANAGEMENT
We manage your assigned Business Development Specialist to make sure they are doing a good job.
We advise on sales and marketing best practices and how to potentially improve your prospecting results
Begin your prospecting journey today
Let us discuss your goals and explore how Wigler Group can help